Interview: Leo Lübke
Leo Lübke is the third generation of his family to steer the fate of interlübke and the second generation to take the helm of its younger sister COR. He is often cited as a prime example of how an owner-run family company can be managed successfully. Cohesion and strong identification with the corporate philosophy have certainly kept the brands on course over the years, even in difficult times.
In the 1960s, the interlübke furniture company founded by the Lübke brothers in 1937 as a “special factory for polished bedrooms” made history with its white, infinitely extendible wall unit S07 (still sold under the original name today) and timelessly modern shelving systems. The brand has stood for quality, design and understatement in premium living room and bedroom furniture ever since. It is equally at home in the ...
How important is the combination of “quality” and “design” to you?
For COR and interlübke, quality and design are the two pillars that shape our brand core. For us, they are two values that indisputably belong together. They are mutually dependent. Good quality is conveyed and made visible by design. The reverse is also true: good design needs high-quality manufacturing in order to show off the product features to full advantage. In our experience, it’s always the most sophisticated designs that present the biggest challenges for manufacturing.
You invest a lot of love and money in your stands at the imm cologne. The stand for the imm cologne 2008 made you feel as if real people lived there. Is that the interlübke brand “rubbing shoulders” with the public?
Fair stands always “rub shoulders” with people. The concept is different every year because we show new products every year, and they need a suitable form of presentation.
Author: Frank A. Reinhardt
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Leo Lübke in an interview about:
- Why quality and design pay
- High place in luxury ranking 2009
- Design as a competitive factor
- Participation at the imm cologne 2010
Further Information:
- Title: “It’s always better to put your money on quality.”
- Company profile interlübke and COR
